ADM Internet Marketing Services
Seasoned by SearchSalt™
Over 70% of U.S. households now use the internet when shopping locally for products and services†. Also, the more educated and affluent consumers are, the more likely they are to utilize online resources. It is increasingly clear that in order to Identify, Attract and Retain customers, your brand needs to be highly visible on the internet.
At ADM we pride ourselves on the uniquely integrated approach we take to all our direct marketing programs. Our internet marketing services are fully integrated with our other services. We don't care whether we attract customers through a postal mailing, an email newsletter or an internet search; they all end up in the same database… your database. What we do care about is your return on your marketing investment. Once a customer is in the database, we help you select and successfully use the right communication methods to retain them.
In order to most effectively develop a customized online precision targeted marketing strategy for your company we always recommend starting with an extensive online market survey for your company's virtual universe. In general these online market surveys include identification of natural search, paid search and community building opportunities. This research lays the foundation for a strong online marketing strategy for your company.
Natural Search Engine Optimization
75 to 85% of all searchers click on the non-paid natural portion of the results when they do a search engine search. Therefore, if you want to attract visitors to your website, there is no more effective way than to expand and optimize your website content to rank highly on the search engines for the most relevant topics.
Using the results of our online universe research, we develop a long-term plan to dominate your topical space on the internet. This plan will involve numerous steps and will take time to implement, but the result will be an ongoing improvement in search engine rankings for your content.
Paid Search Campaigns
Our research has shown that for most companies it can actually be quite cost effective to buy highly relevant placement on the major search engines' search result pages. The benefits of this marketing method include being highly targeted, throttleable and nearly immediate.
||Online Directory Placement
| Content Management
||Custom Built Web Applications